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Viewing entries tagged Google References
Posted by Phillip Chafin
Phillip Chafin
Phillip has worked with over 4,165 websites in the past 7 years in one position
User is currently offline
on Thursday, 10 November 2011
in Coffee with an SEO
Us geeks know all the robot codes. Most people who surf the Internet have at least seen a 404 Page Not Found error which is the most common error web surfers run into. There are actually dozens of different codes that mean different things.
Today I am going to discuss two of the most important codes the Search Engines use in ranking your website. These codes are what tells the search engines if you are updating your website frequently which is important to them since they really want to focus on delivering fresh content based on your keyword search.
What are the codes? Click on Continue Reading for the deets.
Posted by Phillip Chafin
Phillip Chafin
Phillip has worked with over 4,165 websites in the past 7 years in one position
User is currently offline
on Tuesday, 08 November 2011
in Coffee with an SEO
In a recent article I read that Bing is alleggedly receiving 33% of the search traffic online.
That is 1/3 of the search market!!
Good luck Bing!
How does your site perform in *all* the search engines?? Everyone talks about Google but did you know there are a handful of other large search companies that compete with Google? Did you know there are literally hundreds of niche search engines and probably thousands of search directories that your site could be listed on. All this relates to more traffic which leads to more conversion possibilities.
Posted by Phillip Chafin
Phillip Chafin
Phillip has worked with over 4,165 websites in the past 7 years in one position
User is currently offline
on Thursday, 03 November 2011
in Coffee with an SEO
This is a great web page with basic information about link exchanges referencing the industry giants. More and more companies are choosing to outsource their linking campaigns; however, caveat emptor - not all "services" are going to do linking ethically and many are going to just try to cram hundreds of links onto your site to "game" the search engines.
In this blog you will find some definitions of the linking basics and some more extensive resources:
Posted by Phillip Chafin
Phillip Chafin
Phillip has worked with over 4,165 websites in the past 7 years in one position
User is currently offline
on Wednesday, 02 November 2011
in Coffee with an SEO
Google has a great service that I wish all Search Engines offered. You can signup a Google Webmaster Tools account via their website. Once you have an account you have access to some very cool information about how Google views your website. Then you can find areas where development and/or improvement is needed.
Additionally if you want to be sure all search engines find your site and index your site properly add a 'Site Map'. Site maps are good not only for the search engines but also for the benefit of your visitors.
Posted by Phillip Chafin
Phillip Chafin
Phillip has worked with over 4,165 websites in the past 7 years in one position
User is currently offline
on Tuesday, 01 November 2011
in Coffee with an SEO
Keywords... Everyone knows what they are and what they are used for. In the most basic form your keywords are food for the search engines. One of the things you should consider in developing your website is how to approach your keywords. Additionally keep in mind that you can change your keywords at any time.
What is the best way to come up with keywords?
Posted by Phillip Chafin
Phillip Chafin
Phillip has worked with over 4,165 websites in the past 7 years in one position
User is currently offline
on Friday, 28 October 2011
in Coffee with an SEO
Statistics is a whole lot more than just that one class in highschool everyone slept through. The stats of your site can enlighten you in many ways once you understand the information that you can collect and how to apply that information to your website development. Statistics help you to achieve your ever so precious ROI or Return on Investment. Most every web host offers one type of statistics tracking or another.
Google has a free service called Analytics that is the best program I have used. I do not work for Google; however, when a company with their reputation puts out a free product this great I have to spread the news. This isn't new information by any means but for new webmasters it is a must know. I will go over in more detail the important information you can get out of the system.
Posted by Phillip Chafin
Phillip Chafin
Phillip has worked with over 4,165 websites in the past 7 years in one position
User is currently offline
on Friday, 21 October 2011
in Coffee with an SEO
One cold rainy day many years ago Google created a measuring device called PageRank. With innocent intentions it was supposed to be used to measure the 'popularity' of your site and pages. Just like with any feature released it didn't take long for webmasters to figure out how to abuse the system.
Posted by Phillip Chafin
Phillip Chafin
Phillip has worked with over 4,165 websites in the past 7 years in one position
User is currently offline
on Wednesday, 19 October 2011
in Coffee with an SEO
Mama always said, "Don't believe anything you hear and only half of what you see."
This is a protective philosophy but applies to many aspects of the Internet. Anyone can make a website and tout themselves as an expert in this and drum up some spreadsheets showing why their "system" is right.
As an alternative to sitting around the campfire telling stories with the SEO cowboys why not get your information straight from the horse's mouth. Want to know the latest information about Google?